Spotify joined Facebook yesterday at f8 to talk about its new Facebook integration. While, there, CEO Daniel Ek reportedly said that Spotfiy will no longer be invite-only in the US, and that unpaid users will get six months of free service. Users will have to use Facebook to bypass the invite system, a Spotify community manager is quoted as saying.
“Spotify users who connect to Facebook listen to more music on a weekly basis. They also listen to a wider variety of music,” Ek said on stage.
“We have over 400 million playlists to back that up,” he added. “They’re also more engaged and more than twice as likely to pay for music.”
“Spotify users who connect to Facebook listen to more music on a weekly basis. They also listen to a wider variety of music,” Ek said on stage.
“We have over 400 million playlists to back that up,” he added. “They’re also more engaged and more than twice as likely to pay for music.”
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